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Linnea, Artemis Form Collaboration

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By: Sean Moloughney

Editor, Nutraceuticals World

Locarno, Switzerland-based Linnea Inc., and Artemis International Inc., Fort Wayne, IN, have formed a marketing collaboration for the sales and promotion of Artemis’ range of berry extracts and Phyto­Solutions proprietary formulations. According to Jan Mills, president and CEO, Artemis, this collaboration will enable the company to develop broader distribution in North America and the rest of the world. She also expressed great enthusiasm for the growing berry category. “There’s a lot of new, compelling science supporting berry phytonutrients,” Ms. Mills explained. “This collaboration gives us a platform to talk about new berry products developed around this research, such as our new BerryDefense Immune Support product and our BerryForce Athletic Performance product.” Sales of the Artemis berry products will be headed by Don Stanek, director of sales for Linnea Inc.

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